The 5-Day Ad Trial · One Pool Company Per Area

A Pool Calendar That Fills Itself.

We build your ads, your landing page, and an AI employee that answers every lead and books it straight to your calendar. You show up and service the pool. Try the whole thing free for 5 days.

  • Live in 24 hours
  • One pool company per area
  • Cancel anytime

BUILT FOR LOCAL POOL-SERVICE COMPANIES

5.0From Our Live Campaigns
  • 🏊Weekly Service
  • 💧Green-to-Clean
  • 🧪Water Balancing
  • 🔧Repairs
Where You Are Now

The Route Isn’t As Full As It Should Be.

Season’s picking up but the calendar has gaps, the phone isn’t ringing enough, and the leads you do get are slow, shared, or already calling three other pool guys. You’re out servicing pools — chasing marketing isn’t the job you signed up for.

  • Not enough new accounts on the schedule
  • Paying for leads and still missing the hottest ones
  • By the time you call back, they’ve booked someone else
What You’ve Tried

You’ve Been Burned Before.

Agencies took a fat retainer and disappeared. DIY ads drained the card with nothing to show. Lead resellers sold you the same tire-kicker they sold everyone else. And doing it all by hand doesn’t scale past you.

  • Agencies — big retainer, no accountability
  • DIY ads — money in, no jobs out
  • Lead resellers — the same lead sold five times
  • Manual follow-up — dies the second you’re on a route
What a Full Week Looks Like

Real Leads, Booked on the Calendar.

This is our live campaign data — real cost per lead, and what a booked week actually looks like when the ads, the page, and the AI employee all run together.

$9.76
Cost per lead
Form · live campaign
$11.69
Cost per lead
Form · live campaign
$15.17
Cost per website lead
Live campaign
Your calendar, week one
MON 12
9:00 Green-to-clean — Sarah M.
2:30 Weekly service — Dave R.
TUE 13
11:00 New account — the Ortons
WED 14
8:30 Filter repair — J. Lee
4:00 Weekly service — M. Diaz
THU 15
10:00 Green-to-clean — K. Boyd
FRI 16
9:30 New account — T. Nguyen
1:00 Water balance — the Halls
Deliverable 1 · Custom Ads

Ads That Actually Get the Click.

We design and run scroll-stopping ads built around an offer pool owners want — launched on Meta and managed for you. Nothing for you to touch. Here’s the kind of creative we build.

  • Professional creative, built for pool service
  • An offer engineered to book jobs, not just clicks
  • Launched, tested, and optimized for you
Sample pool-cleaning ad creative built by Shepherd
Sample creative — we build yours for pool cleaning
Deliverable 2 · Landing Page

A Website Where People Actually Book.

We build you an offer that converts and a fast, clean landing page where visitors turn into booked pool jobs — not a brochure site that just sits there. Message-matched to the ad so every click has somewhere to land.

  • A high-converting offer, done for you
  • Mobile-first — where your traffic actually is
  • Every lead captured and routed instantly
Sample pool-cleaning landing page built by Shepherd
Sample page — built to convert
Deliverable 3 · AI Employee

An Employee That Never Misses a Lead.

We install an AI employee that reaches out to every new lead within minutes, qualifies them for fit, and books the good ones straight onto your calendar — day or night. It texts first from a real iMessage line, so leads reply like they’re talking to a person.

  • Reaches out to every lead in under 2 minutes
  • Qualifies for fit, books straight to your calendar
  • Texts from a real iMessage line — up to 3× the reply rate of spammy SMS
Your Numbers

Move the Budget. Watch the Jobs Add Up.

Set your ad budget and see the appointments, jobs, and revenue it produces — using our live cost-per-lead. Enter what a new pool job or account is worth to you, and adjust any number to match your business.

Your ad budget /day
$50/day $400/day
Appointments booked in 5 days
Paying jobs in 5 days
Revenue /mo at this pace
Cost / lead
Cost / appointment
Cost / job won
Adjust the funnel — these are our live numbers, edit to match your business

Illustrative, based on our live cost-per-lead and typical booking and show rates. Actual results vary by market, offer, and your close rate — and a recurring pool account is worth far more over a season. The 5-day guarantee is 3 booked jobs, not a revenue promise.

The Trial vs. the Alternatives

Agencies · DIY · Lead Resellers The Shepherd Trial
Upfront cost
$2–5k retainer or ad spend gambled
Free build — you fund only your ad spend
Who builds it
You, or an agency that vanishes
Done for you — ads, page, AI employee
Lead exclusivity
Same lead sold to 3–5 pool companies
Exclusive to you · one company per area
Follow-up speed
Whenever you’re off the route
AI employee replies in under 2 minutes
Commitment
Locked-in contracts
Cancel anytime · no contract
Proof
“Trust us, it’ll work”
3 booked jobs in 5 days — or keep going
The 5-Day Guarantee

Free to Try. The Jobs Are Yours to Keep.

We build and run your ads, your landing page, and your AI employee for 5 days — completely free. You fund only your own ad spend, on your own card, with a daily cap we set together. Any pool jobs we book in those 5 days are yours to keep.

  • Free build — no setup fee, no retainer during the trial
  • You control the ad budget: your card, your daily cap, cancel anytime
  • One pool company per area — your leads stay exclusive to you
  • The ads, page, and AI employee become yours ongoing when you continue

The trial is 5 days of fully-managed ads, landing page, and AI lead response. You fund your own ad spend. No long-term contract. The ads, landing page, and AI employee remain Shepherd’s and are provided to you as a client when you continue.

When You Say Yes

We Can Set You Up Right Now — in Minutes.

This is completely done for you. Three quick approvals on this call and your trial is live. You keep full ownership of everything and can remove our access in one click.

  1. 1 Approve on your Facebook Page You’ll get a request from Shepherd on your Page — tap Approve. Takes seconds, and you stay the owner.
  2. 2 Approve in Ads Manager A second request lands for your ad account — tap Approve. That’s all we need to build and run your ads.
  3. 3 Add your card + daily cap Your ad spend runs on your card with the daily cap we agreed. Nothing goes live until you say so.
  • You keep full ownership
  • Remove our access in one click
  • Your card · your daily cap
  • We never touch your billing or messages
Your 5-Day Timeline

Live in 24 Hours. Booked Jobs by Day 3.

  1. Today We build it Ads, landing page, and your AI employee — set up while you’re on the call.
  2. 24 hrs Ads go live Your campaign launches to pool owners in your area. You don’t touch a thing.
  3. 48 hrs First leads Real leads come in and your AI employee answers and qualifies them instantly.
  4. 72 hrs Booked jobs Qualified pool jobs land on your calendar. You show up and service the pool.
  5. Day 5 You decide Keep the machine running as a client, or walk away — the jobs you booked are yours.

Your Area Is Open Today. Once It’s Taken, It’s Taken.

We only work with one pool company per area. Start your 5-day trial now — we build everything, you cover only your ad spend, and you keep every job we book.

Start My Trial →
  • Custom pool ads built & managed
  • High-converting landing page
  • AI employee that books jobs
  • 3 booked jobs in 5 days
  • One pool company per area
  • Cancel anytime

Free build. You fund only your own ad spend. No long-term contract.